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How To Get Customers To FINALLY Buy From You (3 Ways To Sell To Your Audience)

How I scaled from $9k to $18k per month in 6 months.

Michael Lim
Practice in Public
6 min readFeb 18, 2025
Photo by rupixen on Unsplash

In July 2024, I went ‘all-in’ on my business (again).

And I was terrified.

I was giving up my stake in a profitable business and a multi-six-figure salary. I was throwing away a fancy title and prestigious role at 28 years old and leaving behind a brand new house I had built in Melbourne.

People thought I was crazy. I doubted my sanity too.

  • I bought a one-way ticket to Southeast Asia.
  • Dove head first into my new one-person business.
  • Experienced intense levels of self-doubt and imposter syndrome.

But I persisted (and had a few sleepless nights).

Over the next six months, my biz revenue went from $9k to $18k per month. I doubled my followers. And launched exciting new projects.

But this wasn’t a fluke or magic.

I went through a period of learning everything about sales and marketing. There are no hacks. Magic. Or get-rich-quick schemes. I took a crash course on selling and marketing myself and my business.

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Practice in Public
Practice in Public

Published in Practice in Public

If you want to become a better writer, you have to hit the publish button. Notes and drafts don’t count. Practice in public helps writers get off the sidelines and turn pro.

Michael Lim
Michael Lim

Written by Michael Lim

I help solopreneurs add $2-5k to their one-person business through Positioning & Limitless Writing System™ | https://michaellim.ck.page/crashcourse 🚀

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Great read